Novus 24
Brooke Tyson Ritual's latest contemporary collection, named Novus, celebrates a new era for the brand as it ventures further into the global market. The collection highlights intricate beading, flowing sheer fabrics, and both soft and structured silks. Featuring basque waists , silk fringing, bubble hems, and pops of gold. Including gowns designed to transition seamlessly from ceremony to reception, as many brides are opting for second looks, along with the signature dramatic silhouettes that the brand is known for. The collection maintains its commitment to drama and fun with the focus on beautiful details and non traditional pieces.
Brooke Tyson Ritual was founded in 2018 with the aim of breaking away from traditional bridal conventions. The brand focuses on creating a beautiful and fun ceremonial collection for modern, adventurous, fashion-forward brides. Drawing inspiration from magical eras, their designs feature fringing, intricate beading, lace blazer dresses, puff shoulders, and ruffles, all crafted from luxurious natural fibers and flattering, body-skimming cuts.
All gowns are designed and made with care in Aotearoa, honoring Brooke’s heritage. The brand emphasizes slow fashion and sustainable practices, with meticulous attention to detail. Gowns are intended to be cherished and worn multiple times, with in-house alterations and dyeing services available post-wedding. They also offer customization and a bespoke design service to help brides create their dream gown.